Learn how to profile yourself..

As a maker, you often know where the artistic power of your work lies, but to entice clients, funds or partners to work with you, you need more. It is important to tell clearly and understandably what drives you, why you do what you do and what makes you unique. That way you can convince others why they should do business with you. In this workshop we examine your value proposition together and transform it into a catchy description that immediately makes clear who you are and what you do.

For whom
The workshop is for all creators who have difficulty convincing others of the value of their work. You know where your artistic strengths lie, but find it difficult to translate this for others.

After the workshop

• You have a clear understanding of what drives, motivates and distinguishes you.
• You will have a beautiful one-liner that you can put on your website or insta-profile.
• You will know how to introduce yourself to a potential client.

Program
In this inspiration workshop we start from who you are, what you find important, what you are good at and what you dream of. You learn to describe where your strengths lie, not only artistically, but also within your passion, dreams and skills. Using various theories and mini-interviews, after the workshops you will know what drives you, motivates you and sets you apart.

About the trainer
Jessica de Jaeger coaches cultural entrepreneurs on artistic, business and/or personal level. She does this with ArtEZ University of the Arts, Cultuur Academy and Cultuur+Ondernemen, among others. After years of working as business and artistic director for, among others, the Latin American Film Festival, Jens van Daele’s Burning Bridges and InDifferent, she trained as a coach at the European Institute (De Baak).